About Jona Genova NFL Performance Coach

Hi, I’m Jona (john-nuh)

I leverage nearly 30 years of Tibetan Buddhist practice and a background in brain research to unlock your limitless nature.

The process is called Focus & Flow Integration™.

If you’ve made it to the NFL, I would bet you were born independent and gritty. I’d bet one-size-fits-all solutions fall short of the nuance, subtlety, and precision you seek to develop in your position. You need a coach who operates with a laser rather than a sledgehammer. Someone perceptive, finely attuned to your unique journey, and capable of strategically guiding you beyond any internal or external challenges you encounter. Whether something isn’t clicking and you know that you can do better, or you are hungry to break records, be a Pro Bowler or All-Pro, or you’re a coach who wants to maximize impact with a form of compassionate leadership that drives excellence - my spidey senses, ridiculous discipline, decades of Tibetan mind training, and a background in neuroscience converge to help you access your limitless nature every single week.

My work has garnered recognition from reputable sources such as Good Morning America, The Los Angeles Times, and the book "Unplug: A Simple Guide to Meditation for Busy Skeptics and Modern Soul Seekers."

I connect best with people who exist on the fringes of the bell curve–those who think and move differently and aspire to levels of excellence others can’t fathom. I'm here to assist you in accessing your internal GPS, and maintaining your trajectory with relentless consistency, receptivity, compassion, and unyielding determination. The world isn’t built for people like you but I am. I comprehend the fortitude required to push the boundaries of that bell curve toward your destiny, and nothing excites me more than opening the channels for you to do this.

I keep many of my clients’ identities in strict confidence, but I can tell you they are names anyone who follows the NFL would recognize. I live in Southern California, am a long-time vegan, and champion for the gifted ones. I’d love to meet you.

Here are some other experiences that shape who I am and how I work:

-I was a highly sensitive “gifted” kid who received a surprise scholarship to leave high school a year early. In what would have been my senior year of high school, I assisted with some of the earliest brain-mapping research in the world. We were figuring out where/how pain is processed in the brain and my sensitive nature prompted me to ask participants a question that revealed more than expected in the study.

-After that, I went to Boston College where I connected with two young, brilliant, divergent-thinking professors who influenced how I understand everything. One is a neuroscientist who went on to develop the Theory of Constructed Emotion. The other taught comparative religion classes. I later discovered he is a Tibetan Lama. He developed the meditation practices I teach.

-I developed an evidence-based, trauma-informed healing modality specifically for clients with complex trauma that was used in top mental health facilities.

-I’ve been one of the earliest voices for the consideration of cultural, systemic, and institutional oppression when treating individuals ..because I’ve had to navigate healing these wounds within systems that traditionally deny the existence or impact of -isms.

Like you, the way I see things is unique, I’m complex …and this is what makes us elite. Let’s lean into it together to discover how high we can climb.